Wood Products - Wall Mural Package

Regency introduced new line of wood Cascades stoves in 2020. To create excitement and demand for these new products, I developed a package for the dealers to support their sales and help Regency units stand out in their showrooms. The challenge was to create items that were easy to install yet be durable.

The package included :
• 3D Regency logo sign with glue
• A full wall mural that featured the “Cascades” mountains
• A large wall board with key points explaining the new line
• A real fire removable decal to go on the inside of the fireplace
• “EPA certified” magnets

This package was initially introduced to top 20 Regency dealers but was later offered to all 500 of their retail outlets due to high demand.

SKILLS : Art Direction, Print design, Display design, Photo retouching, Print production
PROGRAMS : Adobe Illustrator, InDesign, Photoshop, Microsoft Powerpoint, Word, Excel